Learned this one from Tyler Cowen at Marginal Revolution. (I seem to deriving a lot from him lately… could do worse). Cowen is great for “economics of everyday life” kind of thinking; this concept comes by way of posts about high school bands and Ross Douthat’s career move from The Atlantic to the New York Times, which Cowen suggests is “a Pareto improvement for everyone” except The Atlantic. According to Wikipedia Pareto improvements are changes “from one allocation to another that can make at least one individual better off without making any other individual worse off” – something like what the rest of us call “win-win situations,” or a nonzero-sum game. I was thinking the same thing about Felix Salmon’s move to Reuters. Two more bloggers moving into the media sphere’s center should most certainly be seen as a Pareto improvement. Salmon especially appreciates the powerful notion that the more you send away online, the more you get back. He made compelling cases for full RSS feeds and (citing Jeff Jarvis on “the new distribution“) API’s from the Guardian and New York Times… We get ahead of ourselves worrying about what we’ll get in return; think about how much you can create: you’ll be better off when everyone is better off.